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About me

Hi, I'm Sam

If you’re looking for a copywriter to pull those jumbled thoughts out of your head and turn them into content that’s going to bring in your ideal clients, you’re in the right place.

Creating copy that connects and converts is what I do. I’ve been doing it as a freelance copywriter for four years.

Before that, I worked in publishing for eight years, across publicity, marketing and editorial. I was the commissioning editor for the fiction list of a large independent publisher when I left. I’ve also worked in PR – those bar and restaurant openings were the best!

I set up Made Simple by Sam after my daughter was born, to use my skills and experience in a way that was flexible and worked for my family. I didn’t want to miss out.

Sam is a white woman with mid-length brown hair. She is wearing a patterned shirt and denim jacket. She is stanidn with her arms folded in front of plants with large leaves. She is smiling at the camera.

Why me?

I’m a people person, emotional connections light me up. (Although too long with too many people and I need a little sit down on my own for a while to recharge!)

When we work together, I want to really get to know you to help you find your voice. That’s why so much of my process happens before I write a single word. I won’t drop in, knock you up some copy and bugger off never to be heard from again.

I’ll get underneath the skin of your business, push for the meaning behind what you do and question how you need to connect with your ideal customers.

Whether you need website copy, regular blogs or newsletters or you want my eyes on your own writing, if you’re into the sound of my kind of working relationship, let’s go!

“‘Sam really helped me clarify what I love about my business and why I do what I do!”

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Find out more about the services I offer.

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